Overview

To effectively participate in Topsort’s auction-based ad system for sponsored listings or sponsored brands, integrating your product catalog is the first crucial step. This document outlines the necessary product data requirements and the preferred methods for integrating your product catalog with Topsort.

Note

Products and Categories are not required if you’re only planning to run banner campaigns.

Topsort needs access to product data to run smooth auctions and promoted products. Most importantly, we require productID, category, and vendor information of products.

Use existing Google or Meta product feeds

If you already have a standard product feed that you send to Meta or Google, we can easily load it into the sandbox for you.

Given most catalog information is public data, we can receive JSON or CSV file or your standard Product Feed for other shopping ads, such as Google Product Feed and Meta Ads directly.

Catalog API is an alternative method to connect large quantity of products in real-time, only recommended for classified marketplaces with non standard catalog or large volume of catalog (above 100 million SKUs).